As the name hints out, CBDfit was created with the intentions of bringing awareness of the use of cannabidiol (CBD) – a non-psychoactive compound from the cannabis plant – as a mean of recovery for fitness related concerns.
Launched by former Navy SEAL of 14 years, Sean Rosario and four-time winner of “The Strongest Man in History,” Brian Shaw, the duo wanted to make sure that regardless of one’s fitness level, i.e. “from bodybuilders to weekend warriors,” each and every individual is provided with the highest quality CBD products that are effective, and transparent from start to finish of the manufacturing process.
In a recent press release made available through Cision PR Newswire, it has been revealed that CBDfit essentials will be nationally distributed with nutritional supplements provider, Vitamin Shoppe® commencing September of 2019.
Rosario has since expressed his sentiment regarding the decision to go with Vitamin Shoppe®, in which more emphasis has been placed in the overall “business mentality” of the firm rather than its popularity.
In particular, he said:
“We believe, selecting the right distribution partners is less about who has the greatest volume […] it’s truly about who has the business mentality and culture that genuinely cares about the health and well-being of their customers.”
That said, Rosario deems Vitamin Shoppe® as a brand that emphasizes on educating consumers on supplements safety, which led him and his team to choose the brand as the “perfect first National Distributor for CBDfit.”
As for the products that are expected to hit the shelves, consumers can expect an array of CBDfit essentials including their tinctures, capsules, whey protein powders, and sleep, probiotic and joint-supporting formulas.
To learn more about the story behind CBDfit, click here.