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New Headset Cannabis Market Intelligence Report Shows What Men and Women Prefer to Use Most

Jenni Jacobsen

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New Headset Cannabis Market Intelligence Report Shows What Men and Women Prefer to Use Most

Headset Cannabis Data Intelligence released some data on what women are looking for in cannabis. According to the report, although women may not consume as much as men, they comprise about one-third of the cannabis market.

In terms of product preferences, women prefer edibles, tinctures, topicals, and sublingual. The report posits that it could be due, in part, to women’s view of cannabis as a wellness product. The report also indicates that women are looking toward wellness products based on the products that they largely purchased in 2018.

Further, women are not only showing an interest in cannabis products, but they are also getting into establishing their own cannabis companies for their own age groups. For example, Jennifer Chapin co-founded Kikoko and recently stated at cannabis investor conference Arview,

“We are a women-centric, women-owned, women-operated company. By women, for women.”

Jenni Jacobsen loves language and morphed that passion into lighting on a blog. Now, everyone can savor the juicy flavor of her 15 years and counting professional writing career. Before obtaining her Master’s Degree from The Ohio State University and becoming Licensed in Clinical Social Work, she started writing about health and wellness and never stopped. Just like the marathon runner, she is her next pursuit of a PhD in psychology at Northcentral University.

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