Business Partnerships
CBD Ingredient Brand, KND Labs, Partners with McKeany-Flavell Company
As more companies work to get involved in the CBD industry, manufacturers and distributors are looking for ways to collaborate and get their products out there. KND Labs is known for having remedies that can easily be mixed with food and beverages, and their reputation has preceded them once again as McKeany-Flavell enlisted their help.
- KND Labs is known for supplying hemp-derived ingredients to companies.
- This new collaboration is due to the water solubility of the ingredients that KND Labs offers.
Hemp-based ingredients are experiencing a renaissance within the world of food and beverages right now, as consumers seek to find edible options that leave them satisfied. McKeany-Flavell, a significant name in the food and beverage industry, seems to be listening if their recent collaboration is any indication. According to reports from PRNewswire, the company has just partnered with a significant producer of CBD ingredients named KND Labs.
KND Labs is more well-known for its ” best-in-class producer of industrial hemp-derived ingredients” and distribution of ingredients that are sourced from hemp, and they are often a go-to supplier for companies that want to integrate CBD for their products. They’ve already been responsible for creating powdered isolate and water-soluble formulas. To offer variety, they even allow for custom ingredients to meet the needs of the client.
McKeany-Flavell, however, is centered in the food and beverage industry instead, offering products like corn sweeteners, fruit (and concentrated), molasses, and many other ingredients. With this collaboration, is it possible that customers of McKeany-Flavell will be seeing new CBD options?
Announced by the president and CBD of McKeany-Flavell, the path to collaborate with any CBD company can be a battle, especially from a legal standpoint. However, McKeany-Flavell decided to work with KND Labs very seriously. Mike Caughlan, the president and CEO, stated:
“KND Labs not only exceeded our criteria, but with their aggressive pursuit of elevated safety, certification, and compliance standards, we found a partner whose values are in line with ours.”
Along with already being certified as kosher, KND Labs has been approved as a supplier of these types of ingredients with the National Animal Supplement Council. The president of KND Labs, Nich Wilson, expressed excitement over the collaboration, adding:
“We have become one of the leading suppliers for those looking for hemp cannabinoids, and we see great growth opportunity meeting the demands of the larger CPG audience. As our company has grown, we continue to remain focused on purity, quality, and scale and will maintain these core values as we serve these growing sectors.”
Wilson stressed that the use of water-soluble hemp ingredients is crucial to the success of their products, as it is the only way that they can be blended into the beverages they create. He explained,
“The KND Apex Water Soluble ™ is a great all-natural solution that comes in standard powder and agglomerated powder, as well as an aqueous version. KND Superior Water Miscible™ is perfect for the fast-growing hemp-infused beverage sector, being clear in water, as well as being incredibly mild in flavor and aroma.”
With this solubility, KND Labs offers the ideal ingredients for the brand to launch infused drinks. Caughlan added that it has taken “months of preparation” to reach this point, but the collaboration with the KND Labs has paved the way for the change. He added,
“Clients who are interested in adding CBD ingredients to their new or existing products should contact us directly to request samples.”