Sera Labs, a popular CBD products company, has started producing hemp-derived cannabinoids into the skincare business. The company is based in Los Angeles and is famed for cannabis-based products that aid in pain relief and others that boost health and wellness. The company also arguably has the most powerful hemp oil on the market presently made from certified organic hemp.
The most recent product from Sera Labs is a five-product anti-aging skin care line called Seratopical, which will be launched soon. The skin care product will be soon available at all the major retail outlets across the country that sell topical CBD products. The new skin care line comprises of Radiant Glow Facial Oil, Super Booster Serum, Love Your Eyes under-eye cream, Day and Night Brilliance Moisturizer, and Seratopical Exfoliating Polish. Each of these products contains 100mg to 300mg of CBD.
Word From the Founder
Nancy Duitch, Sera Labs founder claims that her company was able to build an anti-aging skin care line by first ensuring it would be effective without CBD. After the skin care products they released first proved to have positive effects minus CBD, the company started making skin care products with CBD. According to Nancy, the CBD was added due to its wide range of benefits such as its anti-inflammatory properties. Adding CBD also made the new skin care products a boon to their predecessors’ existing benefits.
Nancy also assured customers that the company has third-party certificates of analysis, which come in handy when proving their products have little to non-detectable levels of THC. The packaging used on the skin care products was also chosen by Sera Labs customers through a survey according to Nancy. She claims, ‘they felt it had a prestige look without a prestige price.’ Seratopical is a new skin care product with added benefits compared to its counterparts.
How Much Does it Cost?
According to Nancy, Seratopical’s price is right in the mid-range for most of their clients. It is neither too expensive nor too cheap. She also added that the company is coming up with a lot of products in the $9.95 to $29.95 price range. Sera Labs has a better and distinct leadership team considering it came from the direct-response marketing industry. The founder is also a strong believer of using money in advertisement to make more money in sales, which significantly contributes to the company’s success.
She believes the money used in driving customers to their stores is recouped in the sales as many of their clients are pleased with Seratopical’s effect on their skin. Nancy believes that this motto and producing quality products are the two most important things when it comes to retaining customers. Sera Labs also supports its retailer programs using brand ambassadors and plans to conduct a media campaign around the time of the launch.
Seratopical is one of the few CBD skin care products in existence. Its benefits outweigh most skin care product benefits considering it has an extra ingredient proven to have lasting positive effects on your skin. The product release date will be announced soon by Sera Labs.