For consumers that like to relax, there isn’t anything quite as comfortable as a warm bath, especially after a long and exhausting day. Loftex already has cozy and soft towels to wrap around the body after a good bath, but their Wellness collection brings something new to the table. According to reports from Home Textiles Today, Loftex’s new collection features CBD oil, sourced from hemp.
Gretchen Dale, the SVP at Loftex, said, “This beautiful oil has become recognized and accepted in the world of wellness and it seemed only natural to have it as a part of the new Loftex Wellness Collection.” This collection offers luxurious towels to act as a way to soothe the body, even after showering.
In the collection, consumers will also find lavender, green tea, collagen, and white charcoal. As a result of including specially engineered sustainable yarns, the collection offers an incredibly soft and highly absorbent material “that speak[s] to total luxury and wellbeing.”
Consumers will be able to find the new Wellness collection at the New York Home Fashions Market, which will be on Tuesday, September 17th at the Redbury Hotel in NYC. The showroom for Loftex is located on the sixth floor at 58 West 40th Street.
Visit https://www.squadup.com/events/trailblazers–titans-of-home-textiles to secure tickets to this event, available for $75 per person.