The Truth CBD Product Line to Launch by Retired NBA Basketball Player Paul Pierce

Current ESPN analyst and retired Celtics Player Paul Pierce is launching a line called “The Truth CBD Remedies,” which offers hemp-derived CBD products for athletes. The announcement appeared in a press release.

Pierce stated in the press release concerning the creation of The Truth CBD,

“I created The Truth CBD Remedies to offer athletes a product they’d not only enjoy, but fully trust — a reliable product I use myself. I’m passionate about making sure athletes have support before, during and after the main event. There is a lot of noise in the CBD market. The Truth CBD Remedies partnered with Eaze Wellness because of the shared commitment to getting high-quality products into the hands of people that care deeply about their well-being.”

His use of CBD began in 2000 when he was a victim of a stabbing. He tweeted about the incident and CBD use, stating,

“To all the people who ask why I vape cbd who on here been stabbed 11 times had to deal with death threats and had to deal with anxiety when in large crowds and depression. Then you will know.”

Further, now may be a prime time to launch such a line of products. As Prahar Shah, the VP of Business Development at Eaze states in the press release, the conversation concerning cannabis and sports has fundamentally changed, especially in light of more athletes identifying the power of cannabis and its impact on mental and physical well-being. Concerning Paul Pierce, he added, “Paul Pierce isn’t just any athlete. He is one of the most celebrated and recognized Boston Celtics players ever, and his embrace of CBD shows just how much the industry has changed. His products are one-of-a-kind and we are delighted to be the exclusive home of The Truth.”